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Privacy policy

These terms of use explain when and why we collect personal data about those who visit our website, how we use it, under what circumstances we may pass it on to others and how we work to protect it.

Our terms of use and our privacy policy are subject to change, so you should read these terms at regular intervals to ensure that you are satisfied with any changes. By using our website, you agree that you have read and understood our terms and agree that your information is processed as described.

Any questions about our terms of use and our privacy policy can be sent via email to or by post to

Swedish Posture
c / o Convendum
Katarinavägen 15
116 45 Stockholm


You read this privacy policy on our website ‘’ which is a company within Inspirera & Co AB. Our organization number is: 556890-0319


We receive information about you when you use our website, for example when you contact us about our products, when you place an order with us or when you choose to sign up for our newsletter.


The personal information we collect may include your name, address, e-mail address, IP address and information regarding which pages are visited and when. If you purchase a product from us, your card details will not be saved at but collected through a third party that specializes in secure online payments and processing of credit / debit card transactions, as explained below.


We may use your personal information to:

– handle orders that you have placed;

– to perform our obligations arising from agreements entered into by you and us

– manage registrations in competitions

– ask about your opinions about our service;

– notify you of any changes in our service;

– send information to you that you have requested and that may be of interest to you



We will not sell or rent your information to third parties.

We will not share your information with third parties for marketing purposes.


Third-party service providers working on our behalf: We may pass on your information to our third-party service providers, agents, subcontractors and other affiliates to complete tasks and provide services to you. However, when we use third party service providers, we only disclose the personal information necessary to deliver the service and we have an agreement in place that requires them to keep your information secure and not use it for their own direct marketing.


When you use our shop and our secure online payment sites, your payment is processed by a third party, which specializes in the secure processing of credit / debit card transactions. If you have any questions regarding secure transactions, please contact us. We have included details of the third parties we currently use for payments and other services below along with their privacy policy links.

When you inquire about or purchase one or more of these products, the relevant third party product provider will use your information to provide you with information and fulfill its obligations arising from contracts you have entered into with them. In some cases, they will act as data controllers for your information and therefore we recommend that you read the privacy policy. These third party product providers share information with us that we will use in accordance with the privacy policy.

We may transfer your personal information to a third party as part of a sale of some or all of our business and assets to third parties or as part of a restructuring or reorganization or if we are required to disclose or share your personal information to track someone. legal obligation or to apply our terms of use or to protect our customers’ rights, property or safety. However, we will take steps to ensure that your personal data continues to be protected.


You can choose whether you want to receive information from us or not. We will send you an email after you have placed an order to confirm the order and to show you how you can use your new products. We would also like (but not too often) to show you our new, exciting products, but you choose to follow us from our marketing letters at any time on our website.

We will not contact you for marketing purposes by email, phone or text message unless you have given your prior consent. We will not contact you for marketing purposes by mail if you have indicated that you do not want to be contacted. You can change your preferences at any time by contacting us at or by clicking on the links in the footnote of a previous email you have received from us.

Through the Data Protection Regulation (GDPR) you have a number of other choices and rights. We are investigating how we can make it easier for you to keep track of and update your information with us. In the meantime, you are welcome to contact us if you want to exercise:

– your right of access – we will give you a copy of the data we have about you within 40 days

– your right to be removed from our system – we remove your personal information from our databases

– your right to data portability – we give you a copy of your personal data that you can transfer to another data controller.


That our information is completely correct is important to us. We are investigating ways to make it easier for you to check and update your information with us. If you have registered an account on our website, you can log in and make changes to your personal information there. If you do not have an account but have changed your e-mail address or if any of the information we have about you is incorrect, please send an email to


When you provide personal information to us, we ensure that it is treated with security. Our website uses an SSL certificate and you should be able to see that the URL in your browser starts with https :, an indication in most browsers that our website is secure.

We also perform a number of regular precautions and inspections to ensure that we work responsibly to protect your information. These include the use of firewalls, regular virus scans of our website and hardware, regular security updates of our website and related components and services, and ongoing review of password security.

Where you have chosen a password that gives you access to parts of our website, you are responsible for keeping this password secret. We ask that you do not share your password with anyone. We also suggest that you use a strong password that contains both letters, numbers and symbols. Our system supports the use of complex passwords.


Like most others, Swedish Posture’s website uses cookies. ‘Cookies’ are small pieces of information that are sent by an organization to your computer and stored on your hard drive to allow websites to recognize you when you visit them. They collect statistical data about your surfing and its patterns and do not identify you as an individual. For example, we use cookies to save info about the items you add to our shopping cart. This helps us to improve our website and deliver more personal service.

It is possible to turn off cookies by changing your browser preferences. For more information on how to disable cookies on your computer, see our cookie terms. If you turn off cookies, it may mean that you lose certain functions when you use our website.


Our website may link to other websites operated by other organizations. This privacy policy only applies to our own website, so we recommend that you read the privacy statements of other websites you currently visit. We are not responsible for the privacy policies of other websites even if you visit them via links on our website.

In the same way, we are not responsible for the privacy policies of third party websites that link to our website and we recommend that you read the privacy statements of these third parties’ own websites.


We are careful to protect the privacy of children under 16 years of age. If you are 16 years of age or younger, be sure to get permission from parents / guardians before disclosing personal information to us.


As part of the services offered to you through this website, the information you provide to us may be transferred to countries outside the EU (“EU”). For example, this can happen if one of our servers from time to time is located in a country outside the EU. These countries may not have similar data protection laws to Sweden. By submitting your personal information, you consent to the transfer, storage or processing. If we transfer your information outside the EU in this way, we will take steps to ensure that appropriate security measures are taken to ensure that your personal data continues to be protected as set out in this policy. If you use our services when you are outside the EU, your information may be transferred outside the EU in order to offer you these services.


We use a number of third party services. Below is an explanation of why we use them and links to their privacy policies. Depending on how you use our website and our services, not all of them may be relevant to you.

Stripe – secure payment gateway with cards

Paypal – secure payment gateway

Google Analytics – we use this service to track statistical data so that we can better understand how our website is used we use this service to track statistical data so we can better understand how people use our website.

Facebook pixel – we use this service for retargeting and marketing.

Mailchimp – We used this newsletter service.


We review and update these terms on an ongoing basis. These terms were last updated in May 2021.

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