World leader in posture

About Swedish Posture

Eliminate pain

Improved posture, anywhere and anytime

Swedish Posture is a leading Swedish health company specializing in designing, developing, and selling products for improved posture, pain relief, massage, ergonomics, and home workouts. Our dedicated team of physiotherapy specialists works diligently to create products that promote overall health and well-being for the entire body.

We offer a comprehensive range of high-quality products designed to support correct posture and alleviate discomfort. Whether it's relieving everyday aches or enhancing workplace ergonomics, we have a solution to fit every need. Our products are not only effective but also comfortable and easy to incorporate into daily life.

At Swedish Posture, we are passionate about promoting good health and quality of life. By offering innovative and reliable products, we aim to help people live a life free from pain and discomfort. Feel free to explore our range and discover the path to better posture and increased well-being.

Emma Pihl

A simple and effective idea

Emma Pihl, founder of Swedish Posture, herself received gently reminders from her kind parents about her posture. Competitive as she was, she began to check her own posture in comparison with others. She realized that today’s sedentary lifestyle together with too little movement creates countless slouched backs and bad posture at all ages.

She took matters into her own hands and created her own innovation inspired by the rehabilitation of a broken collarbone – Swedish Posture’s first product, Posture Classic, – a friendly reminder for better posture.

Our products are patented, best in test and have medical class II. Swedish Posture is a global wellness brand based in Stockholm, Sweden.


felicia linder hockey instagram

Sports Sponsorships

Felicia Linder (DIF Hockey Women) for improved recovery, support and pain relief.


Clinical Partnerships

Agilokliniken, Swedish biggest chiropractor and physiotherapist chain.


B2B Partnerships

Convendum, offering ergonomic products for better working environment.